Creative is the top function where inhouse teams fail.
We help fast-growing companies launch and scale their social media marketing, and ultimately bring it inhouse.
Your path to growth.
Creative
Creators
Performance
You require rapid traction for key growth drivers and scalable solutions: Our hybrid model has experts build and manage your marketing from day one, then transition operations to you to retain capabilities in the organization long-term.
Creative for Growth
Winning creatives are the key to unlock the next level of scale in your marketing, yet this is where most teams bottleneck eventually. We are here to remove this bottleneck between you and the next order of magnitude for your brand.
- Identify message-market fit with proven frameworks
- Implement scalable creative strategy & production workflows
- Lean 360° production and (inhouse) UGC sourcing
Paid Social at Scale
Leverage paid social with a strong controlling foundation as the fastest way to predictable scale. Moonbase has been among the highest tier of Meta Business Partners for years.
- Establish controlling & testing methodology
- Implement Scientific Creative Testing
- Media buying on all social platforms
Creators & Influencers
Creators and influencers are integral to every social strategy, typically serving as the second channel for scaling D2C startups, and are crucial for becoming part of any online community. With Moonbase, you profit off a complete dataset of the European creator economy and yearlong relationships with leading talents.
- Creator and influencer campaigns & programs at scale
- Grow brand & drive conversions with data-based influencer marketing
- Seamless end-to-end managed service
- Advanced analytics & competitive social listening in 180 countries
Todays most progressive brands trust our work.
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
How Moonbase helped Gymshark sell out a new collection within 24h.
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
“Moonbase’s strong work on performance marketing, content production & strategy helped getquin to clearly differentiate itself from the competition and grow its customer base by 10x. Consequently, I can wholeheartedly recommend Moonbase to other growth-driven, VC-funded Startups and Scaleups.”
“The 24.7 campaign is up there with one of our best performing male campaigns in the past 12 months.”
‘Moonbase are one of the best in Europe at testing UGC properly on paid media and scaling it if it works.’
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
The Challenge
Establish paid social as growth-driver, dial up content volume, support inhouse team growth, and build the getquin brand consistently through social media.
Our solution
Funnel strategy, testing roadmap, media buying, differentiated creative strategy, scaling content output, entering new markets. Developed to point where operations were transferred to newly established growth team.
Results
- +100.000 app users
- 10x users in 8 months
- $15M series A closed shortly after
“Moonbase’s strong work on performance marketing, content production & strategy helped getquin to clearly differentiate itself from the competition and grow its customer base by 10x. Consequently, I can wholeheartedly recommend Moonbase to other growth-driven, VC-funded Startups and Scaleups.”
How Moonbase helped Gymshark sell out a new collection within 24h.
The Challenge
Gymshark needed to break into new, lifestyle-affine audiences to launch their 24.7 product range – expanding their active wear with more casual options.
Our solution
Moonbase merged the fitness and lifestyle worlds by bringing together leading creators from both fields in a drop marketing campaign integrating influencers and social ads.
Results
- 2.5M+ organic views
- Sold out in 48 hours
- Highly positive community feedback
“The 24.7 campaign is up there with one of our best performing male campaigns in the past 12 months.”
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
The Challenge
Relaunching TikTok as a paid acquisition channel and position taxfix as the go-to-choice for your tax declaration.
Our solution
Creative strategy, creator relations, managed UGC program and content delivery in weekly cadence (200 native video creatives in 12 months).
Results
- -40% cost in user acquisition
- 15x TikTok acquisition volume
- 1B+ views on all creatives
‘Moonbase are one of the best in Europe at testing UGC properly on paid media and scaling it if it works.’
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
The Challenge
Establish paid social as growth-driver, dial up content volume, support inhouse team growth, and build the getquin brand consistently through social media.
Our solution
Funnel strategy, testing roadmap, media buying, differentiated creative strategy, scaling content output, entering new markets. Developed to point where operations were transferred to newly established growth team.
Results
- +100.000 app users
- 10x users in 8 months
- $15M series A closed shortly after
TAP
How Moonbase helped Gymshark sell out a new collection within 24h.
The Challenge
Gymshark needed to break into new, lifestyle-affine audiences to launch their 24.7 product range – expanding their active wear with more casual options.
Our solution
Moonbase merged the fitness and lifestyle worlds by bringing together leading creators from both fields in a drop marketing campaign integrating influencers and social ads.
Results
- 2.5M+ organic views
- Sold out in 48 hours
- Highly positive community feedback
TAP
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
The Challenge
Relaunching TikTok as a paid acquisition channel and position taxfix as the go-to-choice for your tax declaration.
Our solution
Creative strategy, creator relations, managed UGC program and content delivery in weekly cadence (200 native video creatives in 12 months).
Results
- -40% cost in user acquisition
- 15x TikTok acquisition volume
- 1B+ views on all creatives
TAP
As seen in
Why startups love us.
No company that depends on agencies is exit-ready.
We observed with our own clients that the typical agency model does not cater to the needs of startups: Reliance on agencies diminishes company value. Hence, developing robust capabilities inhouse is imperative.
This lead us to start a new hybrid model.
Luca Dierks
CSO @ Moonbase
Luca Dierks
CSO @ Moonbase
Let’s build your free rollout plan.
Questions about our work with startups?
What services does Moonbase offer to growth companies?
Moonbase Social Growth helps fast-growing companies launch and scale their social media marketing, and ultimately bring it inhouse. We combine the only brand tracker capable of predicting sales performance with native creative expertise and deliver your message to audiences that drive growth. With growth companies, our efforts typically focus on:
- Market & Audience Research
- Creative Strategy, Content Production & Sourcing from Creators (UGC)
- Paid Social & Influencer Marketing
- Inhousing of Marketing Systems
Through our digital design studio, Studio Now, we also offer support in the development of your brand for digital application, 2D/3D Design, Motion Design, Web Design and Custom Digital Experiences.
How does Moonbase select companies to work with?
We partner with companies where we can drive meaningful impact and align on expectations. For startups, this means having validated product-market fit and readiness to execute on recommendations. Our screening process focuses on two key criteria: our ability to achieve measurable results and mutual alignment on collaboration goals.
What is the best point in time to work together?
The optimal time to begin is early – well before your next major initiative. Ideally, we collaborate on the establishment of your marketing plan for the next 6-12 months. Our process follows three-month increments: starting with a strategic workshop to define roadmap and scope, followed by a three-month chemistry phase proving concept, then scaling and optimizing efforts across a diversified channel mix, until ultimately inhousing established systems.
What is Mental Availability tracking?
Mental Availability tracking is our game-changing methodology parting with traditional models of brand tracking, outdated ideas of the marketing funnel or measuring uplift that provide little to no context on competitive scoring and future sales performance.
Mental Availability is quantified in multiple KPIs, most importantly, Mental Market Share measures the performance of your brand relative to competitors in the minds of consumers buying into your category. Mental Market Share and Sales Market Share have a statistically significant correlation.
Applications include: quantifying strengths and opportunities; selecting messaging points to reinforce or dial back; choosing audiences to target in media planning, measuring impact of social and more.
Working with highly ambitious brands, we learnt that these are critical gaps to close for confident social-first marketing.
What do I need to invest?
We engage with startups that have a clear path to allocating a minimum of €500,000 to marketing annually.
