Our process guarantees outcomes for large enterprises and generates traction fast for high-growth startups. We are the social lead-agency to make your marketing budget work harder.
We take brands to the top of social media feeds – all around Europe.
Working with us feels like finally having a high performance social department. Many of our clients have worked with us for years on always new challenges.
Social-first marketing – all in one.
Strategy & Consulting
Turn operating on generic best practices into insight-led strategy, tailored recommendations and KPIs that are connected to your business objectives. We develop actionable strategies taking into account your objectives, audience, brand, and unique resources. We seize opportunities others may miss and leave no questions unanswered.
- Audience insights
- Auditing & benchmarking
- Setting KPIs
- Holistic strategy development for channels, content, community, creators, commerce, and media
- Roadmapping
- Consulting
Content, Ads & UGC
Whether paid or organic, awareness or conversion: Your content dictates your results. We turn insights into outcomes with consumer-centric creative strategy, quick iteration, scalable production workflows and production value from lo-fi UGC to campaign hero assets imagined by our production studio MBRS.
- Creative strategy
- Concept & script
- UGC sourcing
- Shoots & production
- Postproduction
- 3D & Motion
Influencer Marketing
People follow people: Creators and influencers are an indispensable part of the most effective social-first marketing strategies. With Moonbase, you can profit off a complete dataset of talents in the European market and yearlong relationships with leading talents (focus: DACH). We offer a seamless end-to-end managed service and we are confident enough in our approach to guarantee the (net-)reach of your campaigns.
- Talent screening & monitoring
- Outreach, contracting, management
- Native creative concepts
- Campaigns & always-on
- Ambassador, brand face & UGC programs
- Co-creation
Paid Social
Performance marketing is the fastest way to scale predictably on social, given you can sustain creative output and identify winning concepts over and over. Our interdisciplinary team rapidly provides ad creatives based on data and a consumer-centric creative strategy following a leverage-based testing roadmap. We work 100% transparently with live reports and reject inflated attribution numbers that are endangering the sustainability of your marketing in the long run. Since 2020, Moonbase has been among the highest tier of Meta Business Partners.
- Media buying & campaign management (Meta, TikTok, Snap, and more)
- Attribution & reporting
- Offer strategy & CRO sparring
Organic
Retire calendar-mottos and embrace native, always-in communication that captures attention and builds communities. We build editorial plans that contain big ideas, value for your viewers, and high-cadence activations across channels. And of course we work with you to deliver them.
- Channel setup & management
- Social CI & tonality
- Concept & editorial planning
- Content & copy
- Inbound & outbound community management
- Always In & Campaigns
- Measurement & reporting
There is a better way to work with your agency.
Today’s most progressive brands trust our work. Decentralised and scalable internationally, we connect experts for the job, and break down silos for cohesive delivery and without overly complex agency constructs – as required by fast-growing brands.
Collaboration starts with a chemistry period (not just a meeting), and long-term objectives are aligned at the outset. We gather feedback regularly, and are proudly boasting a top-tier Net Promoter Score. Instead of bloating billings with admin, our hybrid pricing model allocates margin to where most value is created – making your budgets work hard, and giving us the freedom to focus on making a difference for partners we believe in.
Why top brands trust Moonbase.
How Moonbase combined Paid Media and Creator Marketing to boost Prime Student’s brand awareness in two markets.
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
How Moonbase helped Gymshark sell out a new collection within 24h.
Moonbase developed and produced a TikTok-native awareness campaign based on local insights, and went from brief to launching ads and creator placements within only one month, hitting and outperforming targeted creator and media buying KPIs.
“Moonbase’s strong work on performance marketing, content production & strategy helped getquin to clearly differentiate itself from the competition and grow its customer base by 10x. Consequently, I can wholeheartedly recommend Moonbase to other growth-driven, VC-funded Startups and Scaleups.”
“Implementing a new media buying strategy and native UGC ads weekly transformed TikTok into a leading acquisition channel, reducing CAC and enhancing stability. Media buying transitioned inhouse, yet Moonbase consistently provides impactful TikTok-first ad concepts, boosting our overall paid social creative strategy.”
“The 24.7 campaign is up there with one of our best performing male campaigns in the past 12 months.”
“Moonbase continuously refines our social media approach by integrating organic strategies with impactful paid campaigns, ensuring our marketing remains effective and engaging.”
How Moonbase combined Paid Media and Creator Marketing to boost Prime Student’s brand awareness in two markets.
The Challenge
Raise awareness of Amazon Prime Student among young adults in Spain and Italy through an integrated TikTok campaign.
Our Solution
Created a compelling hero video followed by a series of native UGC pieces and augmented by humorous influencer activations on TikTok across both countries.
Results
- 150M+ impressions
- 13.3% increased ad recall
Moonbase developed and produced a TikTok-native awareness campaign based on local insights, and went from brief to launching ads and creator placements within only one month, hitting and outperforming targeted creator and media buying KPIs.
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
The Challenge
Establish paid social as growth-driver, dial up content volume, support inhouse team growth, and build the getquin brand consistently through social media.
Our solution
Funnel strategy, testing roadmap, media buying, differentiated creative strategy, scaling content output, entering new markets. Developed to point where operations were transferred to newly established growth team.
Results
- +100.000 app users
- 10x users in 8 months
- $15M series A closed shortly after
“Moonbase’s strong work on performance marketing, content production & strategy helped getquin to clearly differentiate itself from the competition and grow its customer base by 10x. Consequently, I can wholeheartedly recommend Moonbase to other growth-driven, VC-funded Startups and Scaleups.”
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
The Challenge
Relaunching TikTok as a paid acquisition channel and position taxfix as the go-to-choice for your tax declaration.
Our solution
Creative strategy, creator relations, managed UGC program and content delivery in weekly cadence (200 native video creatives in 12 months).
Results
- -40% cost in user acquisition
- 15x TikTok acquisition volume
- 1B+ views on all creatives
“Implementing a new media buying strategy and native UGC ads weekly transformed TikTok into a leading acquisition channel, reducing CAC and enhancing stability. Media buying transitioned inhouse, yet Moonbase consistently provides impactful TikTok-first ad concepts, boosting our overall paid social creative strategy.”
How Moonbase helped Gymshark sell out a new collection within 24h.
The Challenge
Gymshark needed to break into new, lifestyle-affine audiences to launch their 24.7 product range – expanding their active wear with more casual options.
Our solution
Moonbase merged the fitness and lifestyle worlds by bringing together leading creators from both fields in a drop marketing campaign integrating influencers and social ads.
Results
- 2.5M+ organic views
- Sold out in 48 hours
- Highly positive community feedback
“The 24.7 campaign is up there with one of our best performing male campaigns in the past 12 months.”
“Moonbase continuously refines our social media approach by integrating organic strategies with impactful paid campaigns, ensuring our marketing remains effective and engaging.”
How Moonbase combined Paid Media and Creator Marketing to boost Prime Student’s brand awareness in two markets.
The Challenge
Raise awareness of Amazon Prime Student among young adults in Spain and Italy through an integrated TikTok campaign.
Our Solution
Created a compelling hero video followed by a series of native UGC pieces and augmented by humorous influencer activations on TikTok across both countries.
Results
- 150M+ impressions
- 13.3% increased ad recall
TAP
How Moonbase acquired 100.000 app users for a fintech startup within 8 months.
The Challenge
Establish paid social as growth-driver, dial up content volume, support inhouse team growth, and build the getquin brand consistently through social media.
Our solution
Funnel strategy, testing roadmap, media buying, differentiated creative strategy, scaling content output, entering new markets. Developed to point where operations were transferred to newly established growth team.
Results
- +100.000 app users
- 10x users in 8 months
- $15M series A closed shortly after
TAP
How Moonbase established TikTok as a key growth driver for Europe’s biggest unicorn startup.
The Challenge
Relaunching TikTok as a paid acquisition channel and position taxfix as the go-to-choice for your tax declaration.
Our solution
Creative strategy, creator relations, managed UGC program and content delivery in weekly cadence (200 native video creatives in 12 months).
Results
- -40% cost in user acquisition
- 15x TikTok acquisition volume
- 1B+ views on all creatives
TAP
How Moonbase helped Gymshark sell out a new collection within 24h.
The Challenge
Gymshark needed to break into new, lifestyle-affine audiences to launch their 24.7 product range – expanding their active wear with more casual options.
Our solution
Moonbase merged the fitness and lifestyle worlds by bringing together leading creators from both fields in a drop marketing campaign integrating influencers and social ads.
Results
- 2.5M+ organic views
- Sold out in 48 hours
- Highly positive community feedback
TAP
TAP
As seen in
Get to know the team at Moonbase.
You want to make people stop scrolling? Say Hi! 
Luca Dierks
Chief Services Director @ Moonbase
