< TAP >
THIS IS A MOBILE-FIRST EXPERIENCE
Launch of first lifestyle collection
Gymshark was named the UK’s fastest growing company 2018 & 2019 and wanted to launch its first lifestyle range in a landmark social-first campaign.
MOONBASE merged the fitness and lifestyle worlds by bringing together leading creators from both fields in a drop marketing campaign integrating influencers and social ads.
Drop marketing campaign integrating influencers and social ads
Gymshark received wide span recognition for the campaign and successfully launched the 24.7 range. It was one of Gymsharks best performing male campaigns within 12 months.
One of Gymshark's best performing male campaigns in 12 months