< TAP >
THIS IS A MOBILE-FIRST EXPERIENCE
Use social networks data to discover and validate product trends
DEPOT is a furniture and interior decoration store with 500+ branches as well as a strongly growing e-Commerce business. DEPOT wanted to use social networks data to discover and validate product trends ahead of the competition.
MOONBASE supported the software engineering team in the development of a social-first trend scouting tool by identifying relevant data sets and formulating a logic for collection and processing.
Identification of data sources to help identify, qualify & quantify trends
Product backlog for social-first trend scouting tool to identify, qualify and quantify trends in interior design across different social channels to enable the client’s product designers.
Product backlog for development of social-first trend scouting tool