< TAP >
THIS IS A MOBILE-FRIST EXPERIENCE
Mercedes AMG is a subsidiary by Daimler that is developing and marketing Mercedes’ high-performance cars. AMG wanted to interlink their live experiences with their online community.
Drive hype for events
MOONBASE produced and distributed event content in near real time to drive maximum hype around a highly exclusive event series on social media.
Real time content production
Social-first amplification of brand experience which previously was only accessible to few guests.
Interlinked live experiences with online community